Description
What’s Included:
- Discovery meeting & brand strategy questionnaire
- Existing brand audit & target market research
- Your purpose and brand vision (the big why)
- Vision, Mission, Values (what are you aiming for and how)
- The client experience (customer brand personas & journey)
- Moodboard & tone of voice in writing your marketing messages
- What does your brand sound like if it was music?
- What and who you are not
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